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Assistant Manager: Digital Banking Commercialisation

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Assistant Manager: Digital Banking Commercialisation Salary: Competitive and based on experience Location: Egypt Keywords: Digital Banking, Commercialisation, B2B e-commerce, Marketing, Sales Development, Data Analysis

Our client, AfreximBank, is seeking an Assistant Manager for their Digital Banking Commercialisation department. This role offers a unique opportunity to contribute to the transformation of Africa’s trade through a digital trade ecosystem designed to scale Africa’s trade activities by digitising trade processes. The successful candidate will play a critical part in positioning the Africa Trade Gateway (ATG) as a key digital trade infrastructure and driving its adoption across Africa and beyond.

  • Implementing digital sales and market development strategies for the ATG digital trade ecosystem.
  • Driving client acquisition, on-boarding, retention, B2B e-commerce trade transaction closure, and revenue growth.
  • Contributing to the continuous refinement of the business model through effective campaign execution and performance analysis.

What you'll do:

As an Assistant Manager in Digital Banking Commercialisation, your role will be pivotal in implementing digital sales and market development strategies for AfreximBank's ATG digital trade ecosystem. You will execute digital campaigns across various channels, monitor their performance, and provide insights for optimisation. Your responsibilities will also include supporting the execution of B2B e-commerce strategies for the ATEX platform and assisting in expanding the network of active companies on the ATG digital ecosystem. Additionally, you will prepare regular reports on campaign performance and lead generation metrics.

  • Execute digital and market activation campaigns across paid, owned, and earned channels.
  • Monitor campaign performance metrics and make insights-driven recommendations for optimization.
  • Support the execution of B2B e-commerce strategies for the Africa Trade Exchange (ATEX) platform.
  • Assist in implementing strategies to expand the network of active companies on the ATG digital ecosystem.
  • Prepare regular reports on digital campaign performance, lead generation, and conversion metrics.
  • Work closely with Product teams to understand platform features and translate them into marketing messages.

What you bring:

The ideal candidate for the Assistant Manager: Digital Banking Commercialisation role brings a wealth of experience in business development, digital marketing, and sales. With a strong understanding of digital technologies, you have a proven track record in executing successful digital campaigns. Your excellent analytical skills enable you to derive valuable insights from complex data sets. Your exceptional project management abilities ensure that tasks are completed efficiently and effectively. Your excellent communication skills allow you to convey complex information clearly.

  • Bachelor’s degree in Marketing, Business/Business Administration, Computer Science, Economics or another related field.
  • 5 years of experience in business development, digital marketing and sales.
  • Experience with analytics tools, SEO/SEM, and social media marketing.
  • Strong analytical skills with ability to derive insights from complex data.
  • Excellent project management and organizational abilities.
  • Excellent written and verbal communication skills in English.

What sets this company apart:

AfreximBank is a leading pan-African financial institution that promotes and finances intra- and extra-African trade. They are committed to supporting the emancipation and empowerment of Africans through innovative financial solutions. Working at AfreximBank offers the unique opportunity to contribute to Africa's economic growth and development.

What's next:

Ready to make a significant impact on Africa's digital trade ecosystem? Apply now!

Apply today by clicking on the link. We look forward to receiving your application.

Contract Type: FULL_TIME

Specialism: Sales & Marketing

Focus: Business Development

Industry: Banking

Salary: Negotiable

Workplace Type: On-site

Experience Level: Mid Management

Language: English - Bilingual

Second Language: French - Bilingual

Location: Cairo

Job Reference: AOKA8J-53B7E5E9

Date posted: 14 April 2025

Consultant: Zinzile Dlodlo