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Head of Sales & Business Development (Agribusiness /Commodity)

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The Head of Sales & Business Development will lead the commercial growth strategy, revenue generation, customer development and expansion into new commodities and markets. The role will own the commercial pipeline from market identification and customer acquisition through negotiation, contracting and delivery coordination, while working closely with Procurement, Operations, Logistics, Finance and Management to ensure commercially viable growth.

Key Responsibilities

  • Develop and execute the sales and business development strategy in line with overall growth objectives.
  • Drive revenue, sales volumes, margins, customer acquisition and market expansion.
  • Build and manage a diversified commercial pipeline across existing and new commodities, customers and markets.
  • Lead customer acquisition, account development, retention and strategic relationship management across local, regional and international markets.
  • Lead commercial negotiations, contracting, customer onboarding and key account development.
  • Identify and evaluate new agricultural commodities, value chains, customer segments and geographic markets.
  • Develop business cases and market-entry strategies for new commercial opportunities and lead their successful commercialisation.
  • Monitor commodity markets, pricing, competitor activity and customer demand to identify growth opportunities.
  • Work closely with Procurement and Operations to align customer demand with sourcing capacity, quality, pricing, logistics and delivery requirements.
  • Lead, coach and develop the Sales and Business Development team, establishing clear targets and performance expectations.
  • Provide Management with insights on sales performance, pipeline, revenue, margins, market opportunities and commercial risks.
  • Ensure commercial activities comply with company policies, contractual requirements and financial controls.
  • Build strategic relationships with buyers, processors, manufacturers, traders, exporters and other industry partners.

Candidate Profile

  • Bachelor's degree in Business, Agribusiness, Marketing, Economics, Agriculture, Supply Chain or a related field; Master's degree is advantageous.
  • 10+ years' progressive experience in sales, business development, commercial operations, commodity trading, agribusiness or a related sector.
  • Proven track record of growing revenue, developing customers, entering new markets and commercialising new products or commodities.
  • Strong understanding of agricultural commodity markets, supply chains, pricing and trade economics.
  • Proven experience leading and developing high-performing commercial teams.
  • Strong negotiation, relationship management, commercial analysis and strategic planning skills.
  • Established network across agricultural commodity buyers, processors, manufacturers, traders and/or exporters is advantageous.
  • Experience across Ghana, Africa or international commodity markets is preferred.
  • Strong communication, stakeholder management and business development capabilities.

Contract Type: Perm

Specialism: Sales & Marketing

Focus: Business Development

Industry: Agriculture Fishing and Forestry

Salary: Negotiable

Workplace Type: On-site

Experience Level: Mid Management

Location: Ghana

Job Reference: 4K2BRV-CFD87321

Date posted: 29 September 2026

Consultant: Kim Goff